1. Get your direct review link
In your Google Business Profile, find “Ask for reviews” (or “Get more reviews”) and copy the link. It opens the review form directly, so customers don’t have to search for you. Save it in your phone.
2. Ask at the right moment
Ask within a day of the job, the visit or the meal, while they’re happy. In person first, then send the link:
“Thanks again for coming in, [name]! If you have 30 seconds, a quick Google review really helps us: [link]”
3. Make it a habit, not a campaign
A steady trickle of recent reviews looks more trustworthy than a burst from last year. Ask every happy customer, every week. Automating the text after each job makes it happen even on busy days.
4. Reply to every review
- Good reviews: thank them by name and mention something specific.
- Bad reviews: stay calm, thank them, own what’s fair and offer to fix it offline with a phone number. Future customers read your reply more than the complaint.
What breaks Google’s rules
- Offering discounts, gifts or anything else in exchange for reviews.
- Writing reviews yourself, or asking staff and family to pose as customers.
- Asking only customers you know are happy while filtering out the rest (“review gating”).
Why it matters beyond Google
Reviews help customers decide, and AI assistants that recommend local businesses also look at what people say about you. Nobody can guarantee rankings, but recent, real reviews with replies remove a big reason to be skipped. Want it done for you? Our review booster texts every customer a one-tap review link after each job.